Summer is here, lets start the party!
June 17, 2011
Doesn’t it seem as though everyone is loves a good party! Of course they do, and here is why. They know they are going to be taken of very well and treated like a V.I.P., they know they will be fed, they know they will feel comfortable at the party and they know they will not be pushed into doing things they do not want to do.
Funny, sounds little like business, eh? Customer Services is so important in a business! I cannot emphasize this enough. Marketing can be exceptional for you business as in how we can generate leads and traffic to your business but if you are not able to service your customer and make them feel like they are the most important person in the space you loose everything.
One of my favorite stories demonstrating this, is a friend of mine who went out to purchase a new grill. He had cash in hand and was ready to buy. When he went into the first store, he couldn’t get any sales people to give him attention. Even when he asked for help they told him they would be right with him and then never showed up.
Finally after waiting and continuing to look around the location he left. He ended up purchasing a grill from down the street when he lived, at a higher price but at least they were able to service him.
Your sales team, and front line employees are critical to the ongoing success of your business. Without properly understanding how to service your guests money is left on the table. One of the best ways to develop the right culture in business is top down. Make sure the highest level management treats and expects the same level of serve and what needs to go to your end customer.
Happy hosting!
